Cincinnati Hills Christian Academy Case Study

cincinnati hills christian academy case study

About the Client

Cincinnati Hills Christian Academy is a private, PK2 – Grade 12, college preparatory, non-denominational Christian school located on four campuses in Cincinnati. They challenge and inspire students to explore, develop, and make full use of their gifts, so they can lead lives of significant impact and influence.

Objective

To increase both inquiries and attendance at Open House events.

Timing

September 2017 – May 2018

Strategy

2060 Digital put together a strategy for Cincinnati Hills Christian Academy that involved YouTube, Display Advertising, Social Media and PPC to not only tell the CHCA story, but to walk the potential students’ parents from an awareness stage all the way through to the application process.

What we delivered

Every aspect of the 2060 Digital campaign outpaced both national averages for YouTube, Display Advertising, Social Media and PPC as well as specific industry averages for all elements as well.  This led to Cincinnati Hills Christian Academy receiving the site visits they need to fill both lower and upper classes for the upcoming school year.

Mobile Expandable Ads

We have been working with 2060 Digital for years now because of the results they deliver and their ability to stay on top of the latest trends in digital advertising. They understand our goals and structure advertising campaigns that connect with our potential parents and students all the way through the customer journey. At the same point, they are quick to adapt when our needs change or there is a market shift.”

Jennifer Murphy, Marketing Communications Director, Cincinnati Hills Christian Academy

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